There are plenty of brand recall strategies that you can adopt if you browse through…
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Its common that Covid-19 has changed all of our lives and how we work moving…
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If you are unaware of what does the term merchandising means, to put into perspective…
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It is undeniable that the trend of consumers purchasing online is increasing and many businesses…
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Brand ManagementGeneral MarketingProduct Management
Brand Colours – Are They Important?
by Master FoolSome of us may wonder are colours really an important representative for a brand? The…
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General MarketingPriceProduct Management
Guidelines to Designing a POP Card (DIY Style)
by Master FoolI was recently asked by a few people how to design a discount POP card…
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On my previous posts, I’ve mentioned before about running sampling. However, with the recent pandemic…
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So far we all know there are different ways to communicate your promotion to the…
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You may have stumbled upon a new term know as TTL marketing which is also…
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Below The Line (BTL) campaigns are usually more target specific. Unlike Above The Line campaigns,…